PORE. is a conceptual e-commerce skincare brand designed to deliver a refined and approachable shopping experience. This project focused on creating a visually elevated interface while maintaining clarity and ease of use for customers navigating skincare products.
The goal was to balance luxury aesthetics with functional usability, ensuring users feel confident and guided throughout their shopping journey.
mood board
The visual direction for PORE. is rooted in minimalism, softness, and refinement. Neutral tones, clean textures, and modern skincare imagery were used to create a calm and elevated aesthetic. The palette reflects natural skin tones with subtle contrast, reinforcing a sense of clarity, trust, and simplicity throughout the brand.
site map
Home
About
shop
Products
Cart
Catalog
Wireframes
The wireframes were designed with a focus on simplicity and usability, prioritizing clear navigation and an intuitive shopping flow. Layouts were structured to reduce decision fatigue, making it easy for users to browse products, access key information, and move seamlessly from discovery to checkout.
